It's CES time again, and that means lots of incoming news on the gadgets we all know and love. One gadget in particular that we've had our eye on since last year's show is the fabled and newly monikered "Super Multi Blue" player-- LG's latest entry in the home theatre market which plays not just 1 but BOTH high definition video formats (Blu-ray and HD-DVD)
What's that you say? One player, 2 formats? Well, it was bound to happen eventually, and apparently 'eventually' happens to be sometime during the first quarter of 2007. LG's aim is to address the challenge consumers face due to the current format war.
"We've developed the Super Multi Blue Player to end the confusion caused by the current competition between Blu-ray Disc and HD DVD. Customers are no longer forced to choose between the two formats," said Dr. Hee Gook Lee, president and chief technology officer of LG Electronics. "As Full HD TV is already gaining ground, we are hoping that the Super Multi Blue Player will play the trigger role in expanding and advancing both Full HD TV and high- definition DVD market volume together."
Needless to say, this is an item we'll be watching in the months to come.